Waterproofing Estimating Software
The Best All-In-One Business Management Platform For Basement & Waterproofing Contractors Is Builder Prime



If you’re looking to grow your basement and waterproofing company, Builder Prime is the contractor-specific software suite for you. You don’t just get a cutting-edge CRM… you get a “Swiss Army Knife” software solution that offers comprehensive estimating and production management tools as well.

Why Basement & Waterproofing Contractors Choose Builder Prime CRM Software
No More Lost Leads
Forget the outdated spreadsheets and sticky notes approach. And don’t bother with the dime-a-dozen, generic, barebones CRM programs out there. With Builder Prime, you can successfully manage every aspect of your business on one single platform.

LEAD & CUSTOMER MANAGEMENT
Every flooring lead enters one centralized dashboard, whether it comes from phone calls, web forms, or partner sources. Builder Prime automatically tracks activity, notes, and next steps, so no lead or customer gets lost.
AUTOMATED EMAIL & TEXT FOLLOW-UPS
Speed matters when homeowners are comparing flooring options. Builder Prime uses advanced SMS and email automation to confirm inquiries, schedule appointments, and follow up quickly – helping you respond faster without manual work.
VISUAL SALES PIPELINES
See every flooring opportunity at a glance. Clear pipeline stages make it easy to track leads from first contact to measurement, estimate, and signed contract, so nothing slips through the cracks.
FLOORING ESTIMATING & PROPOSALS
Build accurate flooring estimates and proposals fast. Use templates to create professional quotes, collect digital signatures, and move jobs forward whether you’re on site or working remotely.
PRODUCTION & INSTALL SCHEDULING
Keep installers and schedulers aligned with drag-and-drop calendars. Appointments, measurements, and installs stay visible in one place, making it easy to adjust schedules as jobs or customer needs change.
PAYMENTS & REPORTING
Collect payments directly in the app and track balances by job. Builder Prime’s reporting gives you clear visibility into sales, production, and cash flow, without pulling numbers from spreadsheets.
Let’s face it: quality basements and waterproofing leads don’t just drop in your lap. They can be hard to come by… and they aren’t always cheap. So the LAST thing you want is to have holes in your process so they’re falling through the cracks.
With Builder Prime’s fail-safe lead tracking technology, there are no holes to worry about. Every lead will be properly tracked and updated as they smoothly go from step to step within your sales pipeline. Since there is no manual entry on your end, you never have to worry about a lead getting left behind again.

Why Basement & Waterproofing Contractors Choose Builder Prime CRM Software
No More Lost Leads
Follow-Up Made EASY
- As your leads advance through the system, Builder Prime prompts you when and how to follow up… or performs the follow-up FOR YOU.
- Follow-up actions like emails and text messages can be fully automated. This guarantees that you’re nurturing every single lead at the right time to maximize conversions. These customizable follow-up tools can also be used to maintain excellent communication with customers during jobs, internally communicate with your team, and more.

Powerful Estimation Features
Flooring leads are too valuable to waste. Builder Prime is built to make sure every opportunity is tracked, followed up on, and moved forward automatically.
AUTOMATED LEAD CAPTURE FROM EVERY SOURCE
Leads come in from all directions: web forms, phone calls, and third-party lead services. Builder Prime automatically captures and categorizes every flooring lead in one system, so nothing gets missed or buried.
FAIL-SAFE LEAD TRACKING THAT SAVES THE SALE
Every lead moves through clear pipeline stages, from first contact to measurement to estimate to signed job. Automatic stage movement, tasks, and reminders keep your team on track, so flooring leads don’t stall out or fall through the cracks.
SMART FOLLOW-UP THAT WORKS WITHOUT CHASING
Builder Prime handles the follow-up for you. Automated email and text messages confirm appointments, follow up after estimates, and keep homeowners engaged. Internal reminders make sure your team knows what to do next – without sticky notes or memory lapses.
POST-JOB FOLLOW-UPS THAT DRIVE REVIEWS & REFERRALS
Once the job is complete, Builder Prime helps you stay connected. Automated review requests and follow-ups make it easy to collect 5-star reviews and referrals.
The result is simple: fewer missed opportunities, faster closes, better customer communication, and more value from every flooring lead you generate.

Sales AND Production Scheduling Calendars
Flooring jobs only run smoothly when scheduling and production stay aligned. Builder Prime gives you the visibility and tools to keep everything moving, even when plans change.
Simply put, Builder Prime is much more than CRM software by itself—it’s also a powerful and comprehensive production management program.
Subcontractor bidding… job costing and scheduling… purchase order management… timesheet capturing… Builder Prime does it all. It even contains a GPS time clock so you can see exactly how much time your employees are spending on projects.
Bottom line: Builder Prime is the only CRM solution that gives you total control over your production management.


Simply put, Builder Prime is much more than CRM software by itself—it’s also a powerful and comprehensive production management program.
Subcontractor bidding… job costing and scheduling… purchase order management… timesheet capturing… Builder Prime does it all. It even contains a GPS time clock so you can see exactly how much time your employees are spending on projects.
Bottom line: Builder Prime is the only CRM solution that gives you total control over your production management.

In-Depth Precision Reporting On KPIs
- To truly scale and grow your basement and waterproofing business, you need to know all of your Key Performance Indicators (KPIs). Without this insight, you end up making business decisions on incomplete or totally incorrect information… which can stall profits and growth.
- Builder Prime tracks your lead, sales, and production KPIs so you don’t have to. The software crunches your company’s numbers and distills them into in-depth, user-friendly reports. With this knowledge, you can make the best possible decisions to grow your business.

In-Depth Precision Reporting On KPIs
- To truly scale and grow your basement and waterproofing business, you need to know all of your Key Performance Indicators (KPIs). Without this insight, you end up making business decisions on incomplete or totally incorrect information… which can stall profits and growth.
- Builder Prime tracks your lead, sales, and production KPIs so you don’t have to. The software crunches your company’s numbers and distills them into in-depth, user-friendly reports. With this knowledge, you can make the best possible decisions to grow your business.

Complete Production Management
Builder Prime connects with the tools flooring contractors already use, turning your flooring CRM software into a true hub for the business. Invoices and payments sync with QuickBooks, schedules appear in Google Calendar, leads from platforms like Angi flow straight into your system, and photos and job details stay attached to each project.
Less double entry. Fewer mistakes. More jobs moving smoothly from lead to final payment.

Here’s what real customers have to say about Builder Prime

FAQ
Builder Prime is more than a CRM solution for basement and waterproofing contractors. It’s a CRM, estimating, and production management software all rolled into one powerful, user-friendly program.
Builder Prime integrates with the apps that basement and waterproofing contractors use most: Angi, CompanyCam, QuickBooks, Google Calendar, ApexChat, and much more.
Builder Prime is designed for every basements and waterproofing contractor, of any size. Whether you have one employee, 20, or 2,000, Builder Prime can seamlessly integrate into your operations to help you save time and grow.
Yes! Take advantage of our Free 14-day Trial. You’ll get two full weeks to try out Builder Prime and see what it can do for your business. No credit card or commitment required. If you have any questions before, during, or after your trial, reach out to us. We’re happy to talk to you about Builder Prime today!



