Jonathan Weinberg founded Builder Prime after experiencing the home improvement industry's biggest frustrations firsthand. When he bought his first home and hired a contractor for a bathroom remodel, he was blown away by the transformation—but frustrated by the chaos. Missed appointments, poor communication, and constantly changing timelines made what should have been an exciting project feel like a nightmare.

As a software engineer, Jonathan saw an opportunity: "What if I could bring this kind of change to others with better tools?" But he knew that building software for an industry he didn't understand would be a recipe for failure.

So Jonathan did something most tech entrepreneurs won't—he got his hands dirty. He worked at a window and door company for 15 months, learning the business from the ground up. He saw how paperwork got lost, how scheduling conflicts killed productivity, and how even successful contractors struggled with basic organization. He also discovered that the contractor who remodeled his bathroom wasn't disorganized, he was just overwhelmed by manual processes that technology could easily handle.

Armed with real industry knowledge and feedback from dozens of home improvement professionals, Jonathan built Builder Prime to solve the actual problems contractors face every day. Today, the platform helps hundreds of home improvement companies manage everything from initial leads to final referrals.

Outside of revolutionizing how home improvement businesses operate, Jonathan enjoys spending time with his wife and two daughters…in a home that's finally finished being remodeled.